Create durable relationships
WHAT IS IT
Stronger relationships between advertiser and agency lead to better work and increase the impact of the marketing budget.
Yet only 1/3 of Belgian advertisers evaluate their agencies regularly and in a structured manner.
The PitchPoint COLLAB-tool gives advertisers and their agencies an in-depth and relevant survey platform to measure the state of the relationship, identify potential frustration upfront and craft action plans for improvement fast.
Our objective is to create a long term partnership that will drive brand and business growth
HOW WILL WE HELP
Relevant: Based on PitchPoint’s unique experience, all questions in the survey have been carefully crafted to evaluate the 3 most important dimensions of the relationship: Expertise, Process, Attitude
Actionable: The COLLAB-tool ensures survey results lead to concrete action plans for improvement and extend your relationship
Flexible: The survey can be anything from one-dimensional (advertiser evaluates agency) to full 360 including a self-evaluation for both parties