After a pitch, which was well-managed by PitchPoint, the Belgian b2b clothing brand Stanley/Stella chose TBWA.
Image: Media Marketing
The agency and its new client will jointly develop the growth strategy, design, and the entire customer experience for the brand.
TBWA will collaborate with the global business units of Stanley/Stella to build a unique and powerful brand that aims to redefine sustainability standards in the textile industry.
Christel Du Jardin, Chief Marketing Officer of Stanley/Stella: “We chose TBWA because of their dynamism, thoughtful methodology, and the excellent personal connection. We feel that together we can explore new horizons."
Source: Media Marketing - mm.be