With the acquisition of Be Connect, Intracto Group is expanding its expertise in the field of performance and content marketing. It is also an excellent opportunity to further increase the footprint in Brussels.
Be Connect's customer portfolio includes customers such as Nestlé, Beobank, Etam, Undiz, Brico, D'Ieteren, VOO and Brussels Airport. The team of the Brussels Be Connect consists of 20 experts in strategy & content (social, mobile video) and performance (social advertising, SEA and digital display). They focus on impact through leads and conversions.
Be Connect builds this creative performance marketing on three pillars. Through Brain (strategy, coaching and in-house consultancy), Build (content, community management and activations) and Boost (advertisements and ROI optimisations), they support companies that want to strengthen their stories.
Sabrina Bulteau and Olivier de Decker, co-founders of Be Connect: "Intracto is clearly the group with ambition in the current landscape. In order to grow further and use our expertise even more widely, we are therefore very proud to be part of the Intracto Group. From the outset, both parties saw numerous opportunities to make each other stronger."
Source: Press release